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SKIA Management Group website homepage — web design case study

Web Design Case Study

SKIA Management Group Web Design Case Study

A WordPress website built to convert for SKIA Management Group.

SKIA Management GroupMulti-brand ParentWordPress2022

The Live Build

SKIA Management Group, end to end

The full homepage we designed and shipped — scroll through it top to bottom.

SKIA Management Group is the parent company behind a family of service brands — Mrs. Clean, Sterling Janitors, Wee Care Nannies, and Long Term Care. Big Fox designed and built the umbrella site that ties them together and sends visitors to the right brand.

The brief

A multi-brand parent has a different job than any single brand site: explain who SKIA is, present the portfolio credibly, and route each visitor to the brand that fits their need. The brief was a clean parent-brand hub that does that on any device. ‹verify›: full brand list / live URL.

What we designed & built

We built a parent-brand hub on WordPress:

  • An umbrella site linking Mrs. Clean, Sterling Janitors, Wee Care Nannies, and Long Term Care.
  • Clear routing so each visitor reaches the right brand quickly.
  • A cohesive design that reads as one credible group.
  • A fully responsive, mobile-first build.

Highlights

Built on WordPress and designed mobile-first, the hub presents a portfolio of service brands as one trustworthy group — and makes it effortless for visitors to get to the brand they actually need.

Responsive

Built mobile-first

Most of SKIA Management Group’s visitors arrive on a phone, so every layout was designed for the small screen first and scaled up — fast, tappable, and legible at any width.

SKIA Management Group website on mobile — responsive web design case study

Scope of Work

What we delivered

  • Parent-brand WordPress hub linking four SKIA service brands.
  • Clear routing so each visitor reaches the right brand quickly.
  • Cohesive design that reads as one credible group.
  • Fully responsive, mobile-first build.

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