Cashflow Connectors helps small trucking companies and owner-operators access working capital through invoice factoring — matching fleets with vetted factoring partners that understand how trucking actually runs. Big Fox designed and built a site that explains a confusing financial product simply and routes the right fleets to the right partners.
The brief
Factoring is an unfamiliar, trust-sensitive decision for a small fleet, and the category is full of high-pressure sales. The brief was a calm, credible site that educates first: explain the options clearly, let a fleet compare before committing, and make the independent, no-pressure positioning obvious. ‹verify›: partner list / live URL.
What we designed & built
We built a focused, conversion-oriented site on Webflow:
- A service-page sitemap that breaks the offer down by need and fleet size.
- A quote-comparison flow so operators can weigh options before they commit.
- Clear partner-matching CTAs that route each fleet to the right financing fit.
- Independent, no-hidden-terms messaging that builds trust over the hard sell.
Highlights
Built on Webflow, the site is fast, clean, and easy for the Cashflow Connectors team to update as partners and offers change — a credible front door for a product that lives or dies on trust.