Question 1

How much does a marketing agency cost in Calgary?

Accepted Answer

Calgary marketing agencies typically charge between $1,000 and $15,000 per month depending on scope. Big Fox publishes four fixed monthly plans: Growth Starter at $1,750, Revenue Engine at $3,550, Scale Programme at $6,500, and Enterprise from $10,000. Each is engineered around a specific annual revenue target rather than billable hours, so you can compare what we cost against what we're meant to produce.

Question 2

Do you require a long-term contract?

Accepted Answer

We ask for a 90-day initial commitment — the minimum window required to set up tracking, get meaningful data, and let an SEO or paid-search campaign produce measurable results. After that, it's month-to-month with 30 days' notice to cancel. No 12-month lock-ins, no auto-renewing annual contracts.

Question 3

What's included in the monthly fee?

Accepted Answer

Every plan includes a free initial audit, lead-tracking setup (calls + forms), a dedicated senior strategist, a monthly strategy call, a live performance dashboard, hosting and maintenance, and direct access to the founder. The tier you pick determines the size of the engine — Growth Starter is a Custom Landing Page plus Google Ads and Google Maps SEO; Revenue Engine adds a Custom Website (up to 10 pages) and Standard SEO; Scale Programme adds Full SEO with content and back-linking on a 30-page site; Enterprise is enterprise-grade SEO, PPC, and website work with multi-location coverage. The accountability standard is the same across all four plans.

Question 4

How is your pricing different from cheaper Calgary SEO companies?

Accepted Answer

Cheap SEO companies in Calgary typically charge $300 to $800 per month and ship boilerplate work — generic blog posts, low-quality directory links, no conversion tracking, no senior involvement. The math only works if they sign 50+ clients and serve none of them well. Our pricing assumes we serve a small roster of clients deeply, with a senior strategist on every account. If $800/month SEO worked, every Calgary firm would already be ranking number one. They aren't. For a full breakdown of what our SEO work actually includes and what it costs, see our Calgary SEO services page.

Question 5

Do you offer a free trial or money-back guarantee?

Accepted Answer

We don't do free trials — marketing campaigns need real budget and real time to produce real data, and a free trial encourages both sides to behave badly. We also don't offer money-back guarantees on retainer work, because anyone who does is either lying about results or burying the conditions in the fine print. What we do offer is a free audit before you sign anything, a 90-day initial term so you can leave if it's not working, and a transparent monthly dashboard so you always know what you're paying for.

Question 6

Can I change tiers later?

Accepted Answer

Yes. Most clients start at Growth Starter or Revenue Engine, see the data after 90 days, and upgrade to the next tier when they're ready to add more channels. You can also downgrade if scope shrinks. We give 30 days' notice either way and pro-rate the change month.

Question 7

Do you charge setup fees, ad-spend markups, or platform fees?

Accepted Answer

No. The monthly price is the monthly price. We do not mark up Google Ads or Meta ad spend — you pay the platforms directly at cost. We do not charge a separate fee for conversion tracking setup, dashboard configuration, or tracking pixel installation. We do not charge for the initial audit, the strategy call, or the proposal. The only extra cost is your ad budget, which you control and can change any month.

Question 8

What does "priced around revenue" actually mean?

Accepted Answer

Each plan has a published annual revenue range — for example, Growth Starter is built to generate an additional $150K to $380K in annual revenue based on average client value, lead volume, and conversion rates we typically see for Calgary professional service firms. The range is a forecast, not a promise. The point of pricing it this way is that both sides can do the math up front: if a plan costs $42K/year and is built to produce $150K+ in new business, the unit economics either make sense or they don't. If they don't, we tell you and recommend a smaller plan or a different agency.

Question 9

What's included in your SEO pricing in Calgary?

Accepted Answer

SEO is built into three of our four plans. Revenue Engine ($3,550/mo) includes Standard SEO — on-page optimization, Google Maps SEO, and monthly reporting. Scale Programme ($6,500/mo) steps up to Full SEO with three content pieces a month, technical SEO, and back-linking. Enterprise adds larger content and link-building volumes plus multi-location coverage. There's no separate "SEO setup fee" — the monthly price is the monthly price. For a full breakdown of what the SEO work covers at each level, see our Calgary SEO services page.

Question 10

What do website design prices in Calgary look like — and can I get web design on its own?

Accepted Answer

Web design is bundled into every plan rather than sold as a one-off, because a site that isn't tracked, maintained, and fed traffic doesn't produce leads. Growth Starter ($1,750/mo) includes a custom landing page; Revenue Engine ($3,550/mo) a custom website up to 10 pages; Scale Programme ($6,500/mo) up to 30 pages. Hosting and maintenance are included at every tier. If you only need a standalone build, we'll quote it — but most Calgary firms get more for their money pairing the site with SEO and ads. See web design in Calgary for what each build includes.

Question 11

How much is Google Ads management in Calgary, and do you mark up ad spend?

Accepted Answer

Google Ads management is included in all four plans — there is no separate management fee and we never mark up your ad spend. You pay Google directly at cost and keep full ownership of the account; we manage the campaigns, conversion tracking, and reporting inside your monthly plan. Map-pack visibility is handled the same way through Google Maps SEO. See Google Ads in Calgary and local SEO in Calgary for how each is run.

Marketing Agency Pricing in Calgary

Not Sure What Your Marketing Budget Should Be?

What kind of business are you?

Calgary Marketing Agency Pricing — Four Plans, One Revenue Target

+$150K–$380K

+$380K–$900K

+$900K–$1.8M

+$1.8M+

What's Included in Every Pricing Plan

Free initial audit

Conversion tracking, set up properly

A dedicated strategist

Monthly strategy call + plain-English report

Transparent reporting

No long-term contract

No hidden setup or platform fees

Direct access to the founder

How to Pick the Right Plan.

Growth Starter

Revenue Engine

Scale Programme

Enterprise

Priced Around Revenue. Not Hours.

See Your Revenue Potential

Pricing FAQ — Calgary Marketing Agency

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