
Paul founded Big Fox to make marketing accountable to revenue. He sets strategy on every account and only takes on clients he's confident the team can grow.

About Big Fox
Big Fox Agency is a Calgary digital marketing team built on one idea: marketing should be accountable to revenue, not vanity metrics. We're a small senior team of specialists — SEO, paid ads, web development, and UX design — working with professional service businesses who want leads they can measure, not reports they can't use.
+316%organic leads“…showing up near the top of pretty much every search we could ask for.”
Ian Dudgeon · Google review
Why We Exist
The Short Answer
Big Fox Agency exists to make marketing accountable to revenue. No retainers without proof. No deliverables without a number attached.
After watching too many agencies hide behind dashboards and vanity metrics, founder Paul Fox built Big Fox Agency to do one thing: turn marketing spend into qualified pipeline you can measure. Our SEO and paid ads work is judged the same way yours should be — by the leads and revenue it brings in, not the impressions it racks up.
That principle still runs the company. We take on a small roster of clients so every account gets a senior specialist — not a junior account manager reading from a script — whether the work is a new website, a local SEO push, or a full growth program at transparent pricing. If we're not generating more value than we cost, you shouldn't keep paying us — and we'll tell you so.

Meet the founder
“We don't sell marketing.
We sell predictable lead flow.”
After watching too many agencies hide behind dashboards and vanity metrics, I founded Big Fox Agency in 2019 to do one thing: turn marketing spend into qualified pipeline you can measure. No retainers without proof. No deliverables without a number attached.
Founder & Head Strategist, Big Fox Agency
The Team
A small team of senior specialists — every discipline you need to grow, under one roof in Calgary.

Paul founded Big Fox to make marketing accountable to revenue. He sets strategy on every account and only takes on clients he's confident the team can grow.

Nathan runs our Meta ad campaigns, obsessing over cost per acquisition and ROAS so every dollar of ad spend is tied to a result — not a click count.

Jen leads our SEO team across technical and on-page work, mapping content to real search intent so clients rank for the terms that actually bring in revenue.

David builds the fast, clean, SEO-ready websites behind our work — custom development that loads quickly, ranks well, and converts.

Mark turns designs into responsive, performant builds — writing the front-end code that keeps pages fast, accessible, and ready to rank.

Angelina designs interfaces that are as clear as they are good-looking, turning visitors into enquiries without the clutter.

Anton designs high-fidelity, responsive web interfaces and interactive Figma prototypes — turning complex requirements into intuitive, accessible designs that look sharp and convert.

Elizabeth keeps projects on track and clients informed — the reason work ships on time and nothing falls through the cracks.
How We Work
Four principles shape every account we take on — and every one is something you can hold us to.
Every engagement is measured against leads, calls, and revenue — not impressions or rankings that never reach your bank account.
You work with specialists who know your account, never a rotating junior. We cap how many clients we take so every one gets attention.
A live dashboard, plain-English reporting, and no work without a number attached. You always know what we're doing and why.
A real Calgary office, a real phone number, and direct access to the founder. We're down the street, not in a distant call centre.
Credentials & Contact
A real Calgary agency with verifiable partners and a public profile — not a faceless inbox.
Big Fox Agency · Calgary