IT Shark is a digital-marketing and IT-services brand that needed a website to match its ambition. Big Fox partnered with the IT Shark team to design and build an agency site that pairs creative direction with a clear path from visitor to lead — a site that looks the part and earns its keep.
The brief
The brief was a website that communicates IT Shark’s service lines clearly, showcases their work, and turns interest into enquiries. We approached it as a conversion problem first and an aesthetic one second — though the result delivers on both. The site needed to feel like a senior agency: confident, fast, and easy for the team to run themselves.
What we designed & built
We designed and shipped a complete, conversion-focused site that blends intuitive navigation, engaging visuals, and a layout engineered for engagement. Key pieces included:
- A homepage that frames IT Shark’s positioning and routes visitors to the right service.
- Case-study modules that let IT Shark present results-led proof of their work.
- A lead-capture funnel mapped to each digital-marketing service line.
- Service and portfolio pages with a consistent, trust-led design system.
- A custom 404 experience so even dead ends stay on-brand.
Highlights
Built on WordPress with custom JavaScript and PHP, the site is fast, editor-friendly, and easy for the IT Shark team to maintain. Every template shares one design system, so new pages stay on-brand without a designer in the loop — a digital space that reads as a narrative of collaboration between two teams, not a template.